Same journey. Different words.
Every organization moves people from never having heard of them to telling someone else. Proga reads that journey, finds where it leaks, and drafts the fix — in the language your sector actually uses.
What kind of organization
Changes what Proga looks at and what it recommends.
B2B
Find the stage where deals stall.
Awareness to advocacy, read against your own pipeline — with the drafted fix aimed at the stage that's actually costing you.
See the B2B view
Nonprofits
Get the second gift.
A real donor journey map — new donors, retention and upgrade, lapsed reactivation — plus the cross-read of your donor and volunteer files almost nobody runs.
See the nonprofit view
Consumer brand? The B2C lens is in build. Start an evaluation and tell us you're B2C — you'll help decide what lands in it.
What your job is
Same product — framed for what you're accountable for.
Founders & small teams
Connect your marketing to revenue.
See which marketing actually grows revenue — and which just spends it — with the next move already drafted.
See the founder view
Marketing leaders
See where your journey leaks. Fix it.
Stage-level diagnosis from your own evidence, drafted fixes, and a monthly report that tracks the lift.
See the leader view
Not sure which one you are?
Start the evaluation. The first question is what kind of organization you are, and everything after it adapts.
Private beta · we're selective about fit.